Another idea is surveying your subscribers before monetizing. Simply asking what tools or challenges they're interested in can help you choose offers they'll actually appreciate.
 
Consistency matters more than frequency. I'd rather receive one valuable newsletter every week than four promotional emails that don't provide much value. Your subscribers will probably feel the same way.
 
If your website receives decent traffic alongside the email list, combine both channels. Write detailed reviews on your site and use your emails to introduce those articles instead of sending people directly to affiliate links.
 
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