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Hi everyone,

I'm running into an issue with my Google Ads tracking template and could use some advice.

I'm using a Google-certified click tracker for cloaking. When I test the tracking URL with tools like httpstatus.io, I can see the redirect passing through my tracking (money page) URL before reaching the final destination.

However, when I search for my ad on Google and click it normally, it goes straight to the final landing page instead of following the tracking URL.

I checked my Google Ads settings, and Parallel Tracking is turned off, so I'm confused about why this is happening. Is Google automatically applying Parallel Tracking to all accounts now, or is there something I'm overlooking in my tracking template or setup?

Has anyone experienced the same issue or knows what could be causing this? Any suggestions would be greatly appreciated.

Thanks in advance!
 
I ran into something similar a while back. The first thing I'd check is whether the tracking template is applied at the correct level. If you have templates set at the account, campaign, ad group, and keyword levels, the most specific one takes priority. I spent hours troubleshooting before realizing an old keyword-level template was overriding everything else.
 
If httpstatus.io shows the redirect correctly, that's actually a good sign. Google Search clicks don't always behave exactly like manual URL tests because of how Google handles ad clicks. I'd also verify whether Auto-tagging or Final URL Suffix settings are interacting with your tracker. Sometimes it's a small configuration conflict rather than Parallel Tracking itself.
 
Another thing worth checking is whether your click tracker is receiving real click requests. Look at the tracker logs instead of relying only on browser behavior. If clicks are reaching the tracker but users are landing directly on the destination, it may simply be how Google is processing the redirect behind the scenes.
 
I'd also test from different browsers and devices. Browser cache, extensions, and even ad blockers can change how redirects appear. Try Incognito mode, another browser, and a mobile device to see if the behavior stays consistent.
 
Have you confirmed the tracking template is attached to the actual ad that's serving? Sometimes older ads remain active while you're editing newer ones. Google might be serving a different ad variation than the one you think you're testing.
 
Parallel Tracking isn't always the whole story. Google has made a lot of backend improvements over the years that can make redirects look different from what we're used to seeing. If your tracker is still logging the click and attribution is accurate, the visible redirect path isn't always a reliable indicator.
 
I'd double-check the click tracker documentation as well. Even if it's Google-certified, there may be specific setup instructions for Google Ads that are easy to overlook. Some trackers require additional parameters or settings to work exactly as expected.
 
One thing that helped me diagnose a similar issue was using the browser's Developer Tools. Open the Network tab before clicking the ad and watch the requests. You'll often see redirects that aren't obvious in the address bar because they happen so quickly.
 
I've seen this happen when Final URL Expansion or other automated Google features were enabled. Even if Parallel Tracking is disabled, it's worth reviewing every campaign-level setting to make sure nothing else is affecting how the click is processed.
 
If you're only relying on a Google search to test the ad, I'd recommend using the Ad Preview and Diagnosis Tool as well. That gives you a cleaner testing environment without affecting impressions or introducing personalized search behavior.
 
Does your tracker use server-side redirects or JavaScript redirects? Google generally handles server-side redirects much better. If JavaScript is involved anywhere in the chain, that could explain the different behavior you're seeing.
 
It might also be worth checking if the issue is limited to one campaign. Duplicate the setup in a fresh test campaign with a simple tracking template. If the new campaign behaves normally, you'll know the problem is specific to your existing configuration.
 
I've learned that testing tools don't always reflect real Google Ads traffic perfectly. A redirect chain can look correct in httpstatus.io but behave differently with an actual ad click because Google includes additional tracking parameters and processing during live traffic.
 
Are you seeing the expected tracking parameters in your analytics or tracker? If GCLID and other click parameters are arriving correctly, your tracking may actually be functioning despite the browser appearing to skip the redirect.
 
I'd compare your setup against Google's official tracking template examples. Even a missing parameter or incorrect placeholder can produce strange results without generating an obvious error inside Google Ads.
 
Sometimes it's worth simplifying everything temporarily. Remove unnecessary redirects, use the most basic tracking template possible, confirm that works, and then gradually add complexity back. That approach has helped me isolate issues much faster than changing multiple settings at once.
 
If you're using cloaking, make sure your tracker isn't detecting Google traffic differently than regular visitors. Some tracking systems have filters or conditions that can unintentionally change redirect behavior based on the request source.
 
I would also inspect whether the Final URL itself has any redirects before reaching the landing page. Multiple redirect chains can make it difficult to determine where the issue actually starts.
 
If click counts in Google and your tracker are significantly different, that could point toward a tracking issue. If they match closely, the problem may simply be how the redirect appears visually.
 
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