I've had the most success with Shopify. Running my own store gave me complete control over pricing, branding, and customer relationships.
 
Facebook Ads combined with my website has been my best-performing setup. The platform itself doesn't make me money, but it consistently brings paying customers.
 
I make the majority of my online income from selling digital products through my own website. Once they're created, they can be sold repeatedly without much additional work.
 
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