[ahicks]

I'd ask for references from existing clients if possible. Hearing directly from business owners about their experience is often much more useful than reading testimonials on a website. It gives you a better idea of what it's like to work with that person.

 

[Angela Johnson]

Google Ads has been one of the best marketing channels for my business, but only after finding someone who really understood our goals. The first freelancer we hired focused on traffic, while the second focused on actual enquiries. The difference in results was huge.

 

[TerriCasey]

It's good that you're thinking long term. A reliable Google Ads specialist who understands multiple businesses can become a valuable partner rather than just another freelancer. Hopefully you find someone who wants to build that kind of ongoing relationship.

 

[mbrown975]

Make sure conversion tracking is set up properly from the beginning. Without accurate tracking, it's almost impossible to know whether the campaigns are actually working. Any experienced Google Ads professional should consider this a priority before scaling campaigns.

 

[CindytLovet56]

I've worked alongside a Google Ads consultant for nearly three years. What stood out wasn't just their technical skills—it was how often they reviewed campaigns and suggested improvements. Continuous optimisation made a much bigger difference than the original campaign setup.

 

[AdamAnderson45]

This could be a great opportunity for both you and the person you hire. If they're able to generate consistent results for one business, having access to several more clients is a strong incentive to do their best work. My only advice would be to choose based on experience, communication, and proven results rather than the lowest price. A good Google Ads specialist is usually an investment that pays for itself over time.

 

[Terry Moore]

I've worked with three different Google Ads freelancers over the last few years. The biggest difference wasn't technical skills—it was communication. The best one kept me updated every week, explained what was working, and wasn't afraid to pause campaigns that weren't performing well. I'd definitely look for someone who values transparency.

 

[MichaelAllen45]

This sounds like a good opportunity for someone who's serious about building long-term client relationships. If you have multiple businesses, finding one reliable Google Ads expert could make things much easier than dealing with different people for each account.

 

[ErinMorrison]

I'd recommend asking anyone who contacts you how they measure success. If they only talk about clicks and impressions, keep looking. I'd want someone who focuses on leads, enquiries, and actual sales instead.

 

[KerrySoto]

I own a small business, and Google Ads has been one of our best sources of new customers. It wasn't perfect from day one though. It took a couple of months of testing before we started seeing consistent results. Patience definitely helps.

 

[bsawyer581]

One thing I'd suggest is giving the person enough time to optimise the campaigns. I've seen business owners expect amazing results after just a week, but that's usually not how Google Ads works.

 

[JenniferLam]

There are lots of people advertising themselves as Google Ads experts these days. Before hiring anyone, I'd ask if they've worked with businesses similar to yours. Experience in your industry can make a big difference.

 

[Anu Pacheco]

I think you're taking the right approach by starting with one business first. If the campaigns perform well, then you can confidently introduce them to your other business partners.

 

[MichelleBrown14]

I've managed my own Google Ads account for years, and it's definitely something you can learn. That said, if you're handling multiple businesses, hiring someone experienced will probably save you a lot of time.